Social Media Specialist - Marketing


Love Where You Work!!!

Metricon Homes, Australia’s leading home builder, is seeking an experienced and innovative Social Media Specialist to enhance our online presence. If you’re passionate about creating impactful content, identifying social trends, and building a meaningful connection with audiences, we'd love to hear from you!

In this newly created role, you’ll join our dynamic Communications and Engagement Team, working closely with stakeholders across the business to deliver impactful content. This position will play a key role in amplifying the Metricon brand, deepening engagement, and driving growth across our social media channels.

This is a hybrid role based out of our Melbourne Head Office in Mount Waverley, offering flexibility alongside the opportunity to work closely with our talented team.
Reporting to the Social Media and Content Manager, your responsibilities will include:
  • Overseeing and coordinating the production of content for Metricon and HomeSolution by Metricon’s Facebook, Instagram, LinkedIn, TikTok, and other relevant channels
  • Actively engaging in social listening to identify content opportunities, industry trends, and customer insights
  • Creating original content, including short-form video, reels, static images, and written copy for social media
  • Collaborating with the broader communications and marketing teams to ensure social media content supports cross-channel marketing initiatives; and
  • Tracking, analysing, and reporting on social media metrics, including reach, engagement, traffic, conversions, and sentiment.
  • Metricon will offer you:
  • Free parking onsite and just off the Monash Freeway on Blackburn Road, Mount Waverley
  • Hybrid role based out of our Melbourne Head Office in Mount Waverley
  • Our people are what makes us Australia's leading home builder - #1 Home Builder for the 9th Consecutive Year
  • Be supported by a Management Team that has a Culture Where You Matter
  • Values - We’re together, We’re ready, We Own It and We Do it with Care
  • On-going learning and development opportunities to help build your skills and reach your potential
  • We promote mentoring and provide genuine opportunities for role progression, along with a competitive salary, and salary package opportunities
  • Attractive housing discounts on our award-winning homes
  • You Matter! Physical fitness, free flu vaccinations, nutrition and mental well being are just some of the programs we sponsor at Metricon to address your well being
  • 24/7 access to our LifeWorks confidential support program which includes coaching for success and navigating personal and work challenges; and
  • Exclusive access to building discounts, supplier / trade discounts, and retail discounts with big name brands through our rewards platform.
  • The successful candidate will have:
  • 3+ years of proven experience in managing and executing social media strategies
  • Ability to produce clear, engaging, and on-brand copy for social media posts, captions, and messaging
  • In-depth knowledge and experience using social media platforms such as Facebook, Instagram, TikTok, Pinterest, LinkedIn, and YouTube
  • Proficiency in Canva, Adobe Creative Suite, and video editing tools such as CapCut, Adobe Premiere Pro, or similar
  • Ability to interpret data and social media analytics to inform strategy and optimise content
  • Strong time management and prioritisation skills to manage multiple deadlines
  • Meticulous attention to quality and accuracy in all work; and
  • Ability to work collaboratively within a team and engage with stakeholders across multiple business units