Love Where You Work!

Metricon Homes, Australia’s leading home builder is committed to recruiting outstanding individuals who share our passion for delivering quality, service and award winning living solutions for Australian families.

The successful candidate will be based in our new stylish Mount Waverley office, leading the national digital marketing strategy, across key digital projects, platforms and initiatives, to develop & deliver best in class experiences, and customer growth.

Reporting to the General Manager, Marketing, your responsibilities will include:

Define and deliver the national digital marketing strategy and roadmap aligned to business objectives and key strategic pillars

Oversee the development and growth of digital marketing activity across Websites, CRM/EDM, digital marketing projects & initiatives

To lead & inspire, creating a positive and high performing team culture

Collaborate and work closely with IT, agency partners, key stakeholders to deliver projects

Lead end-to-end customer journey design across all digital marketing touchpoints

Drive personalisation and segmentation strategies using first party & other key data

Continuously improve conversion through CRO, UX, and content optimisation

Define and implement KPI benchmarks and targets across digital channels

Review and drive continuous improvement of the marketing tech ecosystem & partners

Present performance, insights, and strategy to key teams and stakeholders.

Metricon will offer you:

Be supported by a Management Team that has a Culture Where YOU Matter

Values - We’re together, We’re ready, We Own It and We Do it with Care

Our people are what makes us Australia's leading home builder - #1 Home Builder for the 10th Consecutive Year

Ongoing learning and development opportunities to help build your skills and reach your potential

We promote mentoring and provide genuine opportunities for role progression, along with a competitive salary, and salary package opportunities

Attractive housing discounts on our award-winning homes

You Matter! Physical fitness, free flu vaccinations, nutrition and mental well being are just some of the programs we sponsor at Metricon to address your wellbeing

24/7 access to our LifeWorks confidential support program which includes coaching for success and navigating personal and work challenges; and

Exclusive access to building discounts, supplier / trade discounts, and retail discounts with big name brands through our rewards platform.

The successful candidate will have:

Proven experience leading the digital marketing strategy and change in a complex organisation

Strong demonstrable track record in digital marketing and digital product roles

Experience leading and creating a high performing team

Excellent Communication & Presentation skills

Commercial mindset, and ability to balance strategic thinking with execution

Strong understanding of;

- Website and digital product ecosystems

- CRM / marketing automation

- Google / LLM's, Paid + owned + earned channels

Prior experience (an advantage) across key platforms and tools like Microsoft Dynamics, Microsoft CRM and Insights, Craft, Word Press, Google GA4, Google Data Studio, Hot Jar along with exposure to other CRM, Content Management, e-commerce, CRO and other reporting, workflow, tools, and services.

If you’re ready to take on this exciting opportunity at Metricon, apply now!

This role requires a national police check to be undertaken by the successful applicant.